Mobile · Web · IoT · Infrastructure

Tocaro Blue

A boat spends most of its life unattended. The value of connecting one is not the dashboard, it is being told the battery is draining or the hull has moved while you are somewhere else entirely.

Tocaro Blue

Results

  • 01Native iOS and Android apps shipped to the App Store and Play Store
  • 02Real-time BLE and MQTT telemetry with push alerts and geolocation
  • 03Web dashboard covering status across a whole fleet
  • 04E-commerce launched for the IoT hardware line
Tocaro Blue - One system, end to end

01

One system, end to end

Three layers that usually belong to three teams: BLE to the phone, MQTT to the cloud, one dashboard across the fleet. The interesting problems all live in the seams.

Tocaro Blue - Alerts you believe

02

Alerts you believe

An alert that fires when nothing is wrong teaches the owner to ignore the next one, and the next one is the one that matters. Thresholds were tuned for trust, not thoroughness.

Tocaro Blue - Redesign, then a storefront

03

Redesign, then a storefront

We led a redesign of both the mobile and web apps, then built the store for the hardware itself, so device, software and purchase path sit in one place.

Tocaro Blue - Offline is the normal state

04

Offline is the normal state

At sea connectivity is intermittent and power is finite. We designed for the disconnected case first and treated being online as the exception.